High in Front-of-package Label Pretest

Launched by UNIVERSITY OF CALIFORNIA, DAVIS · Jan 24, 2024

Keywords

ClinConnect Summary

The objective of this aim is to assess which of five "High In" front-of-package label (FOPL) designs is most effective at helping consumers identify the healthiest products (i.e., products that are high in the fewest number of nutrients of concern: added sugar, sodium, and saturated fat). The investigators will use a between-subjects randomized experiment to assess the primary outcome. Participants will be randomized to one of five label conditions modeled after the U.S. Food and Drug Administration's draft "High In" FOPL designs: 1) No Icon; 2) Magnifying Glass; 3) Exclamation Mark; 4) Exc...

Gender

ALL

Eligibility criteria

• Inclusion Criteria:
• • Equal or greater than 18 years of age
• • Less than 100 years of age
• • English-speaking
• • U.S. residents
• • Participants will reflect the U.S. Census Bureau's 2021 American Community Survey 5-year estimates for gender, race/ethnicity, educational attainment, and age
• Exclusion Criteria:
• • Failing the attention check question
• • Completing the survey in less than 33% of the median completion time

Trial Officials